This list is of Social Marketing Tools that include posters, radio and television spots.

Spot 1 (30 sec) Spot 2 (30 sec) Spot 3 (fr) (30 sec) Spot 4 (fr) (30 sec)	Advertisement 1 Advertisement 2 Advertisement 3	2005 Who Writes Spy 2004 Staff Staff (Fr) Construction (fr)

How to Download a Social Marketing Tool (Public Service Announcement)

Please note that the Public Service Announcements have been produced by the national project “My Daddy Matters Because…” that is funded by the Health Canada National Projects Fund and in no way reflect the views or opinions expressed by Health Canada. It is the intent of the national project: “My Daddy Matters Because…” to allow other key stakeholders to use the Social Marketing Tools in their own Communities to promote and acknowledge the positive role that fathers play in the lives of their children.

Two ways to Download the Social Marketing Tools

Method 1:

1. Right-Click on any of the Social Marketing Tools and select the ‘Save Target As’ heading.
2. The next window that will appear is the ‘Download Window’ (please note that this window may not appear on all systems), please select "Yes" that you wish to download the selected Social Marketing Tool, if asked.
3. Lastly, simply select where in your hard drive you wish to save the selected Social Marketing Tool.

Method 2:

1. ‘Double Click’ on the selected Social Marketing Tool.
2. Depending on your system’s Default Player, you will need to click on the ‘File’ heading.
3. Under the ‘File’ heading, click on the ‘add the currently playing track.’
4. Or please click on the ‘Favourites’ heading and click on the ‘Add clip to Favourites.’
5. The default player will add the selected Social Marketing Tool to your player’s library or Favourites file.